Tommy hilfiger

tommy hilfiger

What is Tommy Hilfiger known for?

One of the worlds leading designer lifestyle brands globally recognized for bringing to life the classic American cool spirit. Tommy Hilfiger markets its products under several brands in order to fully capitalize on its global appeal, as each brand varies in terms of price point, demographic target and distribution.

What are the different lines of Tommy Hilfiger?

Product lines. Tommy Hilfiger delivers its products worldwide under the Tommy Hilfiger and Hilfiger Denim brands, and also has a breadth of collections including Hilfiger Collection, Tommy Hilfiger Tailored, men’s, women’s and kid’s sportswear, denim, accessories, and footwear.

Who is the brand ambassador of Tommy Hilfiger underwear?

For the fall of 2015, Rafael Nadal is the brand ambassador for Tommy Hilfiger underwear and Tommy Hilfiger Tailored collections. Zendaya was the global women’s ambassador for the spring of 2019.

When did Tommy Hilfiger start his clothing line?

In 1985, he founded the Tommy Hilfiger Corporation with support from The Murjani Group. The new clothing line made its debut with a high-profile marketing campaign, for example setting up a large billboard in Times Square designed by George Lois. Hilfiger left Murjani International in 1989,...

What does Tommy Hilfiger stand for?

Thomas Jacob Hilfiger ( /hɪlˈfɪgər/; born March 24, 1951) is an American fashion designer and the founder of Tommy Hilfiger Corporation. After starting his career by co-founding a chain of jeans/fashion stores called Peoples Place in upstate New York in the 1970s, he began designing preppy clothing for his own eponymous menswear line in the 1980s.

How can Tommy Hilfiger bring sustainable fashion into the 21st century?

Tommy Hilfiger as a whole has plans to bring fashion into the 21st century and beyond by creating collections that are made using 100% sustainable materials. It’s the brand’s hope that this alongside reducing packaging and recycling materials will keep both the brand and the planet prospering for a long time.

Who did Tommy Hilfiger sell his brand to?

After a final competition that involved setting up the display window for Macys Herald Square location in New York, Hilfiger chose Chris Cortez as the next great American designer. In December 2005, Tommy Hilfiger sold the clothing brand for $1.6 billion, or $16.80 a share, to Apax Partners, a private investment company.

What did Tommy Hilfiger do for Marc Anthony?

Hilfiger was instrumental in the creation of the Marc Anthony Collection in 2012, as Marc Anthony had never been interested in the fashion business until Hilfiger called him and convinced him a line was worthwhile. In 2012, Hilfiger was awarded the Geoffrey Beene Lifetime Achievement Award from the Council of Fashion Designers of America.

Who is the brand ambassador of Tommy Hilfiger?

For the fall of 2015, Rafael Nadal is the brand ambassador for Tommy Hilfiger underwear and Tommy Hilfiger Tailored collections. Zendaya was the global women’s ambassador for the spring of 2019. She also designed a Tommy x Zendaya capsule collection. William Chan is the new global brand spokesperson for menswear in 2021.

Does Tommy Hilfiger have a clothing line?

Product lines Tommy Hilfiger delivers its products worldwide under the Tommy Hilfiger and Hilfiger Denim brands, and also has a breadth of collections including Hilfiger Collection, Tommy Hilfiger Tailored, men’s, women’s and kid’s sportswear, denim, accessories, and footwear.

What is the Tommy Hilfigersfirst campaign?

The campaign features a fictional family of Hilfigers wearing the brands clothing in fun preppy venues. The first campaign, for fall 2010, was a photoset of a college football tailgate, followed by photoshoots at a tennis court, a rustic holiday party, a camping trip, an Ivy League college, and the beaches of Malibu.

When did Hilfiger become a luxury brand?

The company later expanded into womens clothing and various luxury items such as perfumes, and went public in 1992. Hilfigers collections are often influenced by the fashion of music subcultures and marketed in connection with the music industry, with celebrities such as American R&B artist Aaliyah in the 1990s.

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